As of 2018, Salesforce has shown a 40% increase in revenue since 2017. It has successfully cleared a backlog of over $20 billion in revenues worldwide. According to Keith Block, “the success is fueled by the deeper and more meaningful relationships Salesforce is fostering with the customers across the different nations.” Salesforce is the driving force behind the success of some digital companies and software as service providers. This includes quite a few multi-cloud solutions as well.
How is Salesforce gaining its rapid popularity?
We saw the market capital of Salesforce soar to a whopping $88 billion in the fourth quarter or Q4 of 2017. This is partially due to the renewed customer support strategies and partially due to the introduction of new features. The advancement in Einstein Analytics has spearheaded this explosion in revenue and market cap. You can find out all about the latest additions, edits, and features of it on Flosum.com. Salesforce has been able to provide SaaS, PaaS, and IaaS to several key players of the industry over the last couple of months and that has cemented the market’s faith on Salesforce as a multifarious cloud service provider. The amicable costs and new features have lured in some investors and new customers, who are changing the sales and revenue map of Salesforce.
Here are a few stats and numbers from the house of Salesforce
i. Salesforce is a unique blend of services and principles. It is the #1 company that has its primary focus on customer relationship management or CRM, it also emphasizes on customer transformation with its SaaS and IaaS facilities.
ii. Einstein is Salesforce’s AI that is nifty, accurate and revolutionizing machine learning. Currently, Einstein is making over 1 billion predictions per day. Very recently, Salesforce introduced automated query feature in their artificial intelligence suite, that will power the conversational queries.
iii. In the last 12 months, Salesforce is more than doubled their sales. It has doubled the number of customers at their spending level. There are over $20 million worth customers contributing to the yearly revenues.
iv. 55% of new businesses Salesforce is extending its SaaS, PaaS, and IaaS services to come from the partners. This provides umpteen new business opportunities to the CRM cloud service giant.
v. Of the $20 billion Salesforce has in booked businesses, $7.09 billion comes from deferred revenue and $13.3 billion unbilled deferred revenue.
vi. During the last holiday season (November to December 2017) over 540 million shoppers found their way to the Salesforce commerce cloud.
These simple yet powerful stats from their past quarter (Q4 2017) show that the popularity of Salesforce is on the rise. Two serendipitous incidents have made this possible – the increasing tendency of the CEOs and CIOs to focus on the digital transformation of their business processes and the US Tax cuts that allow Salesforce marketing teams to pursue these change-facilitators with determination. The last quarter of 2017 was unequivocally the best quarter ever for Salesforce and all its employees!